This handsome creature was given a demonic name partly because of its, "fierce protective behaviour in the field." Kudos to the scientists!
' "Nocturnal and secretive, bats are often overlooked components of tropical diversity. The study, commissioned to address this lack of knowledge, has turned up three new bat species. Among these is the aptly named Beelzebub’s tube-nosed bat, a diminutive but demonic-looking creature known only from Vietnam. "The etymology of the species is explained in the Journal of Mammalogy, in which the citation appears: 'Beelzebub commonly appears as a high ranking personality of the underworld in Christian texts, in both Old and New testaments, although one of the presumed original meanings of the name is ‘Lord of the Flies’.” Dr Gabor Csorba of the HNHM further clarifies, 'We chose the name Beelzebub to reflect the dark ‘diabolic’ colouration of the new species and its fierce protective behaviour in the field.' "